Strong field of Danish and international start-ups meet in Odense
It’s all about innovative solutions and the art of pitching





It’s all about innovative solutions and the art of pitching when international and Danish start-ups from the healthcare sector fight for the favour of investors at this year’s WHINN Pitchfire competition, which is held at Week of Health and INNovation in Odense 9-11 October 2018.

Healthcare sectors all over the world are calling for innovative solutions that can solve challenges in an easy, effective and fast way. It’s a definitive that for start-ups to provide innovative solutions, they must raise capital from investors. This challenge forms the basis of WHINN Pitchfire which combines the training and practicing of an investor pitch deck and the competition itself, where participating start-ups present their best pitch in front of the audience and a panel of investors.

One of the organisers of the event is Invest in Odense, and they’re looking forward to helping start-ups in the hunt for capital.


”Odense has offered businesses and start-ups client meetings and the chance to join projects or test products for a long time. For businesses, that’s good but not great. What Odense offers at WHINN Pitchfire is the capital funding part of business. This is not the place for businesses to brag about their products but to show strong knowledge about their business plans, competitors and why their business will be successful. We are proud to be able to help them with that part as well. Especially, because we’ve seen how more and more health tech start-ups are attracting capital,” says Lone Krogsbøll, Investment Manager Health Tech, Invest in Odense.

The Islandic business, Kara Connect, participated in WHINN Pitchfire 2017 and succeeded in attracting capital. Kara Connect has since received a 1.5-million-euro investment; opened an office in Odense; and started a pilot project with the City of Odense.

”We were lucky enough to attend WHINN Pitchfire and other events at WHINN last year. We were able to receive great feedback and help for future projects as well as getting many valuable contacts. That’s the key to success for a start-up; getting the right contacts,” says CEO at Kara Connect, Thorbjorg Vigfusdottir.

This year’s Pitchfire will have Danish and foreign start-ups. One of them is André Fialho from the Dutch start-up, PACT Care, who is getting ready for his journey to Odense.

”We are a fairly new Dutch business. Events like WHINN Pitchfire is something very valuable to us because it allows us to better our ability to deliver a great pitch and learn from other start-ups from the Danish market which is a global reference in our field,” says André Fialho, PACT Care.